Posts by Charles Thomas Watkinson

What Happens When Ebooks Are Free-to-Read?

Image of a Google impact map, depicting content requests by world location.

Between March 20 and August 31, 2020, the University of Michigan Press made all the titles in the Library-hosted ebook collection, UMP EBC, free-to-read. During this period, U-M Press staff gathered use data in the hope of assessing the impact of free-to-read content while informing the future business strategy. Three different assessment efforts are described in this post.